“Corporate social responsibility” is something that large corporations establish as an afterthought . There aren’t enough companies that put social missions at the front of their minds, which is why I appreciate this particular company: say hello to Thinx Underwear.
Thinx Underwear is a company which prioritizes social impact and profit — a credo that I wish more companies would take seriously. I feel like there is a giant gaping hole in society where feminism ought to be, which is why I am so very touched and encouraged by Thinx Underwear’s mission to empower young women. This is how they work: for every pair of Thinx Underwear purchased, they will donate 7 sanitary pads from Afripads to a young woman in need, who may not have access to women’s sanitary products. To learn more about this incredible project, click here.
The Thinx manifesto (Source)
But the product that Thinx Underwear is also revolutionary in its own right: it aims to change the way women think about their periods by taking sanitary products out of the equation. Yep, you read that right: this is reusable underwear you can wear on their own during your periods.
