Metrox Group has done a lot of contributing to the local fashion scene, and it looks like their latest pet project is out to do the same. The same retailer that brought in the likes of Y-3, D:Fuse, and Superdry has been so encouraged by such strong feedback from fans that it has decided to set up shop on the internet to reach out to more of its fanbase. Shop.metroxgroup.com currently carries clothing and accessories from eleven brands, including in-house brands The Little Things She Needs and Wakai. This new endeavour is in line with their multi-channel development, which already includes Mezzo at Mega Kuningan, a shop-in-shop concept.
Like its brick-and-mortar store, the website layout is clean and simple to navigate through. Products may be easily browsed based on different categories, including men’s and women’s clothing, brands, and price range. Each brand also has a dedicated page customised to capture the essence and spirit of that specific brand. Metrox is excited to reach out to the fashion-forward percentage among the eighty-three million internet users in Indonesia, and they are starting by offering limited-time free shipping nationwide! (more…)
