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The Iconic Louis Vuitton Monogram in the Eyes of 6 Photographers

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No one will deny the right of Louis Vuitton Monogram of an ‘iconic’ status. People see the Monogram in different light, and through the eyes of six talented and rising photographers around the region, we will see what the Monogram means to them. The collective artistic photography shows the many facets of Monogram.

The History of Louis Vuitton Monogram

The Monogram itself was first debuted in 1896 and it celebrated 100th Anniversary back in 1996. It bears the Louis Vuitton initials, a small flower and a four-leaf clover. When it was first created, Monogram canvas was not how it is today, it was created from a woven material, used only for trunks and structured luggage. Therefore, the line always correlates to the art of travel.

It was only later in 1906 that the first coated Monogram canvas was launched, but still the material is too brittle for manufacturing soft-sided article. The Monogram canvas as we know it today was the brainchild of Henri Vuitton (grand son of Louis Vuitton)  later on, in the year of 1959. It’s with this new material that we see the birth of various travel bags, city bags and small leather. From the timeless Speedy and Noe, to the more recent Lockit.

The Photographers Interpretation of Louis Vuitton Monogram

I haven’t given much thought to how people interpret Louis Vuitton Monogram. But through the lenses of six photographers from around the region, I see how people see the Monogram differently. That it transcends across generation and style. You’d be amazed how people translate Monogram. Without further ado, let’s see what each photographer says about the inspiration for the photo.

“The beauty of street art, what we take for granted, can be tinkered with to produce something unique.” Sean Lee Davis, Hong Kong

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